Among the distribution FUSE Research Network's latest Advisor Trend Monitor Series Report, Product Usage: The Advisor View, explains that the majority of assets will continue to be actively managed.

Patrick Newcomb FUSE Research Network Director of Research

Patrick Newcomb, director of benchmark research at FUSE, tells MFWire that on average RIAs use passively managed strategies for 41 percent of their portfolio, 30 percent for wirehouse advisors, and 34 percent for FAs with independent broker dealers.

"Advisors were clear that this is not an 'either/or' decision. A combination of both active and passive strategies is a more realistic description of how advisors plan to allocate their assets," explains Newcomb.

The report also presents other trends for example distribution channel, age, size of firm, and gender. Newcomb tells MFWire that along with fees and returns, firm reputation has consistently over the years remained important when selecting active strategy.

"It costs a lot of money to maintain a firm’s reputation, and it speaks to having a well known trusted brand," says Newcomb. Understanding and resonating with a firm’s story is important in overall interaction with the firm. "40 percent of advisors have at least half their assets with their top three or four asset manager relationships." 

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