Fidelity Investments is taking a page out of the book of rival
Vanguard and adding aggregation to its web-based asset allocation product. The firm has set the end of June as a launch date for this upgraded version of
PortfolioPlanner.
Until now, PortfolioPlanner has been available only to investors in plans recordkept by Fidelity's 401(k) units. Although Fidelity claims that the product is not technically advice, it does provide fund level asset allocation recommendations to investors for their 401(k) accounts.
The new aggregation feature, dubbed "Full View", will allow PortfolioPlanner to become a "multi-goal" planning product, according to a Fidelity official. This means that users will be able to plan or events beyond their retirement goals and set allocations using their entirety of assets. He added that the upgraded product will initially be rolled-out to 401(k) clients and then retail brokerage clients at Fidelity.
Earlier this year Vanguard announced that it was adding aggregation services to its Web site and that it was planning to roll that tool into the advice offering it purchased from
Financial Engines.
 
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