The MFWire
Manage Email Alerts | Sponsorships | About MFWire | Who We Are

Subscribe to MFWire.com's News Alerts [click]

Rating:16. Andy O'Rourke Not Rated 0.0 Email Routing List Email & Route  Print Print
Tuesday, November 24, 2009

16. Andy O'Rourke

Reported by Neil Anderson, Managing Editor

Andy O'Rourke
Marketing Director, Direxion
Before joining Direxion two and a half years ago, Andy O'Rourke hailed from the retirement plan side of financial services. His resume includes stints at Fidelity, MassMutual and State Street. At the rebranded leveraged index fund specialists (Direxion used to be called Potomac), O'Rourke took over marketing. At a firm that caters to advisors and "sophisticated investors" while shunning traditional, every day retail investors, that job has meant turning marketing and advertising into education to help advisors and investors to use Direxion's products properly.

On his watch, last year Direxion began launching a host of leveraged and inverse index ETFs, with three times magnification (versus two times at other providers). And though leveraged ETFs have recently come under fire from regulators, by the end of June, the niche fund firm boasted $5.1 billion in ETF assets. 

See the list of all the 2009 Most Influential People

Stay ahead of the news ... Sign up for our email alerts now

 Do You Recommend This Story?

Return to Top
 News Archives
2021: Q4Q3Q2Q1
2020: Q4Q3Q2Q1
2019: Q4Q3Q2Q1
2018: Q4Q3Q2Q1
2017: Q4Q3Q2Q1
2016: Q4Q3Q2Q1
2015: Q4Q3Q2Q1
2014: Q4Q3Q2Q1
2013: Q4Q3Q2Q1
2012: Q4Q3Q2Q1
2011: Q4Q3Q2Q1
2010: Q4Q3Q2Q1
2009: Q4Q3Q2Q1
2008: Q4Q3Q2Q1
2007: Q4Q3Q2Q1
2006: Q4Q3Q2Q1
2005: Q4Q3Q2Q1
2004: Q4Q3Q2Q1
2003: Q4Q3Q2Q1
2002: Q4Q3Q2Q1
 Subscribe via RSS:
Add to My Yahoo!
follow us in feedly

©All rights reserved to InvestmentWires, Inc. 1997-2021
14 Wall Street | 20th Floor | New York, NY 10005 | P: 212-331-8968 | F: 212-331-8998
Privacy Policy :: Terms of Use