MutualFundWire.com
The insiders' edge for 40 Act industry executives!
an InvestmentWires' Publication
an InvestmentWires' Publication
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MutualFundWire.com
The insiders' edge for 40 Act industry executives!
an InvestmentWires' Publication |
|
Wednesday, April 3, 2013 Forbes Writer Praises Mansueto's Design Prowess Everyone in the mutual fund industry knows about Morningstar, and chances are you use them frequently. Why do you think that is? According to an article published this week in Forbes, it isn't just the good data. Its also the design. Contributor and design business owner Barbara T. Armstrong writes about how Morningstar founder Joe Mansueto focused on design early, shelling out $50,000 for a corporate logo early on. Mansueto says that he thinks design is very important for his business. “I think the cost-benefit payoff is very, very high, but I can’t give you a specific number or way to measure it,” he said, according to Armstrong. For more details, check out the original article here. Printed from: MFWire.com/story.asp?s=43474 Copyright 2013, InvestmentWires, Inc. All Rights Reserved |