Mitch Tuchman, a Silicon valley-based advisor, is looking to helped investors move their assets out of high-fee brokerage firms and actively managed mutual funds and into the low-cost realm of exchange-traded funds via his company's website, MarketRiders.com, SecondAct Money reports.

Tuchman is reportedly one of several Silicon Valley-based advisors who have spotted the opportunity to use Internet-based technology to give retirement investors better transparency and tools to analyze expenses, writes Mark Miller. MarketRiders is an advisory service that charges $100 annually to help investors identify ETF investments and assist with rebalancing. Tuchman's clients handle trading through their own separate discount brokerage accounts.

ETF Fundsters looking to save a few bucks on fees may want to check out the rest of the article.  

Edited by: Hung Tran


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